Brad Fern

Brad Fern


Brad empowers physicians and healthcare executives to overturn their self-imposed limits. Using coaching techniques designed to attain deeply sought changes, he empowers professionals to be the grounded, genuine, and wise leaders they aspire to be.

Client Coaching Focus:

  • Physician and Healthcare Executive Coaching
  • C-Suite, Board, and Leadership Coaching
  • Fear and Anxiety Abatement Coaching
  • Self-Transformation Coaching


  • Certified Physician Development Coach
  • Certified Immunity to Change Executive Coach
  • Certified Leadership Circle Profile Coach

Background and Experience:

Brad is a licensed psychotherapist, trauma specialist, and certified developmental executive and physician consultant. Self-awareness, emotional intelligence, and trust-based relationships are the foundation of his work. He provides value through a unique blend of “hard” and “soft” skills, using evidence-tested coaching techniques to methodically empower executives and physicians toward higher levels of adult development. His goal is to empower his clients with the structures and the tools to thrive in complex environments.

Brad uses a coaching process designed to attain deeply sought changes so you can reach your most important improvement goals. The hidden, internal dynamic stopping you from making the changes you want to make is called an immunity to change. Brad can take you from feeling stuck to being free.

When he’s not working with executives and physicians, Brad loves long walks around Minneapolis’ beautiful city lakes with his wife and best friend Kelly. He has two college-aged children of whom he is very proud. He loves to travel, especially Paris, France, and he has a cat named Kwaja.

Education and Credentials:

  • Certified Physician Coach (Physician Coaching Institute)
  • Certified Immunity to Change (ITC) consultant
  • Trained in the ITC Subject Object interview
  • ITC with teams
  • ITC facilitator training
  • ITC 360 assessment
  • Certified Leadership Circle Profile consultant
  • Licensed psychotherapist
  • Extensive experience supporting executives and healthcare-industry consultants
  • Experience Coaching C-Suite and Board-level leaders.
  • Holds an MA in relational psychology from the Alfred Adler Graduate School in Minnesota and a BA in Mass Communication from the University of Minnesota
  • Nationally certified trauma specialist
  • Educated in Jungian and Adlerian psychological theory
  • Steeped in leadership theory
  • Entrepreneurial and leadership experience

Contact Information: