Archive for the 'Getting PR' Category

Mar 27 2009

What Older and Younger Physicians Can Learn From Each Other - Medical Economics article

Published by Francine Gaillour under Getting PR, Marketing

 
icon for podpress  Older vs. Younger Physicians [6:09m]: Play Now | Play in Popup | Download (267)

Here is a well-written article on a topic we addressed in Module 1 of The Certified Physician Development Coach program: the bimodal difference in thinking about the medical profession.  If you belong to Sermo (physician-only discussion group), I encourage you to comment on the piece there. And you are also encouraged to share your thoughts […]

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Jan 19 2009

HBR: The Realities of Executive Coaching — What’s the Lesson for Healthcare Coaches?

An excellent Special Report was published in the January 2009 issue of the Harvard Business Review.  The report shares  survey data taken from coaches working within corporations.  The purpose of the report was to explore how the coaches define success for their clients (among other things).  Additional commentaries by coaches round out the report.
Here is […]

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Oct 17 2008

Have you You Tubed yourself?

Published by Francine Gaillour under Getting PR, Marketing

 
icon for podpress  Standard Podcast [2:26m]: Play Now | Play in Popup | Download (242)

Having a short video of yourself on your website is almost a mandatory part of your marketing strategy.

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Jun 20 2008

Doctor Radio Should Inspire Healthcare Coach Radio and Podcasts

 
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Doctors are expanding their “doctoring” to radio interviews on XM and Sirius satellite radio, plus asynchronous podcasts.  Where are you with your audio efforts?

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May 09 2008

Ask Your Healthcare Clients for Testimonials

Published by Francine Gaillour under Getting PR, Marketing

 
icon for podpress  Standard Podcast [2:47m]: Play Now | Play in Popup | Download (84)

A great format for a testimonial is a before/after story.

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Apr 11 2008

Your Most Powerful Healthcare Coaching Tool: Encouragement

 
icon for podpress  Standard Podcast [3:29m]: Play Now | Play in Popup | Download (89)

Sometimes clients don’t need more advice or strategy from you, they need sincere encouragement.

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Feb 08 2008

Don’t Create New Content: Look Inside Your Hard Drive

 
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What you take for granted in the form of your journaling, musing, responses to clients - all of this is good content for blog posts or short articles.

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Nov 29 2007

Dr. Francine Gaillour launches blog and podcast for healthcare coaches and consultants

Published by Francine Gaillour under Getting PR

I am blessed with an abundance of physician clients–who are an absolute joy to work with. They are true “Daring Doctors” indeed!
And to top that off I have attracted the most committed, high-energy coaches I could hope for to the Physician Coaching Institute during 2007. They will join an ullustrious group of coaches who completed […]

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